Being subjected to online trolling and negative publicity is one of the biggest downsides of being a celeb or a media figure and these issues have amplified with the ongoing boycott and cancel culture. Till now, several actors and filmmakers have shared their views on this matter and some of them have denied it while some of them have criticised it. Recently, actress Shruti Hassan stated that cancel culture is akin to online bullying and that it is a representation of our society.

According to a report in Hindustan Times, the actress said, "It’s not just films... I am trying to understand where is this coming from, why this is happening. There are many layers to it. We all need to take a step back and understand why those people are losing it. Nothing what we see is what it appears to be.”

She added, "This is bullying, which is happening. The cancel culture is an extension of bullying, exposing or attacking with a group of people, and exposing or digging up words from the past, whatever. We are seeing it because of the film industry, but people need to realise that the culture online is a representation of what’s happening in the society."

Giving an example of how she deals with the negative stuff said about her, Shruti said, “I know we will overcome that. I have, in my own way, represented myself. Everyone is like ‘tu chudail jaise kapde kyun pehenti hai?’ And I respond ‘oh my God, I am a chudail? Appearing like a witch is like the coolest thing for a goth on this planet. To turn it around and make it positive for yourself is important."