During the second trailer release event of his upcoming biographical drama 'Rocketry', actor R Madhavan shared his take on the ongoing Bollywood vs Southern cinema debate. The actor stated that since trends keep changing with time, it is futile to find a pattern in the success of recent southern blockbusters.

He further shared that popularity of South Indian films doesn't mean that Bollywood isn't doing well. Madhavan stated, "Baahubali one and two, RRR, KGF one and two and Pushpa are the ones that have earned more than Hindi films because there has been a fan following of them all over India and that they are made on a big scale. However, it doesn’t mean that Hindi films haven’t worked. Gangubai Kathiawadi to Kashmir Files to Bhool Bhulaiyaa 2 have been big hits as well."

Further talking about how pandemic has affected the mindset of cinegoers, Madhavan stated, “I believe that in this COVID era, there is a change in the mindset of the audience. After COVID, people’s patience and tolerance has become less. Like in the screenplay, the pacing is not there and that is why it is not working."