Bigg Boss Tamil hosted by the universal star Kamal Haasan has ever been the most favorite show for the people of Tamil Nadu. The show in the past consecutive five seasons has helped the Star Vijay channel to achieve its highest-ever viewership. It is already known that the 6th season of the show started with a grand event on October 9, Sunday.

Now, the hot news is that the channel has initiated a brand-new massive promotional campaign for Bigg Boss Tamil Season 6. A 6 feet tall Bigg Boss S6 eye was installed in four prominent locations chosen in four cities (Coimbatore, Chennai, Madurai and Trichy). A camera in the eye's center part was connected to an LED TV fixed next to the installation.

The patrons enjoyed looking at themselves on the screen. The channel released promo videos of the on-ground promotions, recently. For the first time in 6 seasons, Bigg Boss’s voice made an appearance outside the house. Yes, the Bigg Boss eye with camera and voice was installed in shopping malls in the cities and it gave tasks to the visitors.

People were surprised to hear Bigg Boss' voice in the middle of Nexus Vijaya mall where he asks the patrons to do a specific task for him. Amplified by a huge LED setup which is split into 9 different screens with 8 cameras capturing the patrons who performed the task in the center stage. A glimpse of BB Mall promotions was seen in another promo.

Also, a huge installation of Bigg Boss Season 6 eye is mounted on the Foot Over Bridge in the busy Indira Nagar junction at OMR. BB Tamil S6 is expected to surpass the previous seasons' viewership after this cool on-ground promotional campaign by the channel. Bigg Boss season 6 will be airing on Disney Plus Hotstar 24x7 apart from the regular show timings.