Sentiments form a part of any business and when it comes to cinema Vijaya Dasami is one of the foremost auspicious for the movies. The cinema traders believe that, any movie with substance can collect huge revenue if released during a festive occasion.

‘Dil’ Raju, whose movies’ bring in a fresh tone, has a habit of releasing the movies during summer which has almost never failed to become a hit. But now for a change, he changed his trend and released his ‘Kotha Bangaru Lokam’ during Vijaya Dasami.

Relatively made on a small scale budget, the movie broke the records and made a huge collection at a not-so-expected centre Eeshwar Theatre in Attapur. It still tops the charts from the list of Vijaya Dasami releases. A prominent reason could be that it is from the house of ‘Dil’ Raju, the one who people trusts will not fail to entertain them at any cost.

One more fact is 'Dil' Raju holds the expertise in predicting, to what extent a subject chosen for his movie will entertain the audience and how far will it be successful.