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WOW! 'Befikre' gets Twitter Emoji

Saturday, November 12, 2016 • Hindi Comments
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Setting the trend for entertainment conversations in India, Twitter has launched the first-ever emoji for Yash Raj Film`s forthcoming film 'Befikre' starring Ranveer Singh and Vaani Kapoor.

The emoji appears next to the hashtag in the Tweet and is designed like the Eiffel Tower of pink hearts, bringing alive the Parisian essence of the film.

Launched recently, fans in India can join the conversation around the film and simply Tweet by using #UdeDilBefikre, #Befikre, #BefikreOn9th, #BefikreOn9thDec and #BeBefikre to use the specially designed emoji curated by Twitter.

Tremendous buzz has been created about the film on Twitter and the emoji will further elevate the engagement with fans on the platform in a delightful and innovative way.

Set for a worldwide release on December 9, 'Befikre' is a story that celebrates being carefree in love. The film's trailer was launched at the Eiffel Tower in Paris.

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