'Avatar' rights in Geetha Arts' kitty
- IndiaGlitz, [Tuesday,December 08 2009]
Allu Aravind's Geetha Arts has reportedly bagged the Telugu release rights of Hollywood film Avatar. The film, which is all set to release on the 18th of December, is directed by James Cameroon of Titanic fame. The sci-fi film is easily the craziest Hollywood film in recent time. So, with the film finally falling in the lap of the producer of Magadheera, the debate is put to rest. It is said that the rights have been bought at Rs. 4 cr., which the film will easily gross in Andhra Pradesh, given the popularity it enjoys even in towns.
What is the film all about? 20th Century Fox's ambitious project Avatar, directed by James Cameroon of Titanic fame, is touted to be the biggest Hollywood project on the anvil. Probably because of its storyline and its director, the film's technology and use of 3-D special effects has made it the most-sought after movie in 2009.
Its craze is more than that of the apocalyptic 2012. You have corporates vying to mine ores in the distant planet Pandora. James Cameron is producing film along with Jon Landau. Sam Worthington, Zoë Saldana, Michelle Rodriguez, Sigourney Weaver and other form the cast.
In India, it will release in Hindi, Tamil and Telugu, simultaneously with the English language version. It is the story of a determined Mr. Sully who wants to live a fit life when he gets an opportunity to go to Pandora. How he confronts the Na'vi race in Pandora forms the rest of the story.