An inter-caste marriage alliance that is an arranged one. That's because, at 35, the male lead (played by Vishwak Sen) is desperate about marriage. Arjun Kumar Allam is his name. The 'Godavari alludu' is mesmerized when he sees his bride-to-be (played by Rukshar Dhillon). He is awkward and socially inept. As the story progresses, we see him face relationship and adjustment issues, as his bride/groom becomes assertive.

There comes a point when Arjun is too frustrated not to booze. "Unless we booze, we can't shed tears. And the tears of the drunken person have no value," the 'Paagal' actor says, in his own style.

Also starring Ramana Goparaju as the hero's relative, the film will hit the screens on March 4. Kedar Shankar, Kadambari Kiran and others have small parts.

Produced by Bapineedu and Sudheer Edara, the film is written by Ravikiran Kola. Helmed by Vidhya Sagar Chinta, its music is by Jai Krish. Edited by Viplav, the rom-com has cinematography by Pavi K Pavan. Production Design is by Pravalya Duddupudi. Sanapati Bharadwaj Patrudu, Ananta Sriram, Rehman, and Vijay Kumar Bhalla have penned the lyrics.