Arya's first look as Vishwa in 'Rajaratham' created quite an interest. His look in the film was inspired by 'Eega' and 'Baahubali' actor Kiccha Sudeep. Owing to their long association, Anup and Nirup have always discussed story ideas with Sudeep in mind.

When Anup directed an award-winning short film titled 'WORDS' in 2010, it was Sudeep who came to the press meet as the guest of honor. Back then, Anup was working on the initial draft of 'Rajaratham'.

Sudeep's attire for the event, a blue kurta, jeans and sandals immediately struck a chord with Anup. It was exactly what he wanted Vishwa's character to look like. When Rajaratham pre-production started, he suggested the same to his wife Neetha Shetty, the film's costume designer. She used that as a reference to come with Arya's look for the film.

Arya's assistants loved his look so much that they apparently felt he looks his best in the film. They were used to Arya romancing girls on screen and were happy to see their boss in a different character in a dashing look. They would jokingly say that director Anup Bhandari was torturing him so much that Arya would have his dialogues in front of him while eating, sleeping, in the gym, literally everywhere.

Arya was totally focused on ensuring that he got his lines and his expressions right as Telugu was not his first language and would always be seen rehearsing his lines. Being a big fan of RangiTaranga, he wanted to ensure that he gave his best to the role that he lovingly agreed to do.

The rom-com will release on Mar 23.