Director Arivazhagan's third film 'Aarathu Sinam' has released today and has garnered positive reveiws. In this film he had teamed up with young actor Arulnithi.

Here comes the announcement on Arivazhagan's fourth and this will be with an actor who has been around for more than 20 years. He has acted as hero and has given some remarkable performances as a hero and recently as a villain in Thala Ajith's 'Yennai Arindhaal'. Yes we are talking about Arun Vijay.

Arun Vijay the son of veteran actor Vijayakumar has officially announced the launch of his own production banner Ice-In CInemas Entertainment. He will be teaming up with director Arivazhagan for the first film of this banner and will also act in the lead role of this flick.

The announcement comes with a promise that "the project will offer its toast of uniqueness and unparalleled traits in narrative and technical aspects."

Speaking about entering into production and how he zeroed in on Arivazhagan for his maiden production venture Arun Vijay says "Soon after the launching the production house, Ice-In Cinemas Entertainment, I was involved in the process of listening to couple of scripts. The script narrated by Arivazhagan was so compelling and radically distinctive and we zeroed into this project,"

Indiaglitz wishes Arun Vijay all the success in his new endeavor.