'Aravindha Sametha', which was certified with U/A yesterday, is a 167-minute-long movie. This is very long for our times.

Meanwhile, Haarika & Hassine Creations has released the promo video of 'Reddy Ikkada Soodu', the film's only item number. NTR and Pooja Hegde will be seen in typical 'mass masala' dance moves in it.

The film is set to take the box-office by a storm from Oct 11. As things stand, its openings will be remarkable, massively benefiting from the Dasara holiday season. In the US, the NTR-Trivikram entertainer is looking at roaring premieres, early trade reports suggest. The Telugu States too will throw up highly encouraging figures.

Already, the Andhra Pradesh government has permitted holding of two extra shows across the states for six days. "In Bangalore, as of now, 24 early morning shows have been confirmed and most of the early morning shows either sold out/almost full," says Raghu Nandan Reddy, a box-office tracker.