close
Choose your channels

Alia Bhatt to endorse online jewellery platform

Friday, July 28, 2017 • Tamil Comments
Listen to article
--:-- / --:--
1x
This is a beta feature and we would love to hear your feedback?
Send us your feedback to audioarticles@vaarta.com

Bollywood actress Alia Bhatt has been roped in to endorse an online jewellery platform with an aim to target young shoppers.

Alia, the first celebrity to endorse the brand Bluestone.com, says she loves the concept of shopping for jewellery in the virtual world.

"The brand complements my personal style beautifully as it is contemporary, elegant and offers a fantastic range of eclectic designs for every occasion," Alia said in a statement.

The "Udta Punjab" actress added: "Today's modern shopper who is constantly on the move will love the thousands of design options and ease of shopping."

Speaking on the association, Gaurav Singh Kushwaha, founder and CEO, BlueStone.com, said: "We are at an inflection point and a young icon like Alia can help connect with our core audience and enable exponential growth.

"She is the perfect embodiment of what we stand for - a distinctive style, confident and a sparkling personality."

As part of the brand association, Alia will feature in the latest brand campaign to be aired in August, ahead of the festive season.

Follow us on Google News and stay updated with the latest!   

Comments

Welcome to IndiaGlitz comments! Please keep conversations courteous and relevant to the topic. To ensure productive and respectful discussions, you may see comments from our Community Managers, marked with an "IndiaGlitz Staff" label. For more details, refer to our community guidelines.
settings
Login to post comment
Cancel
Comment