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Akshay crosses new milestone with huge TMK opening

Tuesday, December 28, 2010 • Hindi Comments
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Akshay Kumar would be heaving a sigh of relief. Those who had questioned his superstardom after the poor opening of 'Action Replayy' won't really have much to say after the terrific start that 'Tees Maar Khan' has enjoyed at theaters. Of course ultimately it's the content which will do the talking to decide the kind of distance that this Farah Khan directed film eventually travels. However the fact remains that the weekend belongs to a star and this is where Akshay has delivered.

'Tees Maar Khan' has netted around 40 crores over the weekend, hence turning out to be the biggest opener ever for Akshay Kumar. Before this 'Housefull' had netted around 30 crores over the weekend but with 40 crores coming in, 'Tees Maar Khan' is now next only to 'Dabangg' after crossing '3 Idiots' opening.

Of course there was this entire debate around whether the film will break the opening weekend record of 'Dabangg' or not. However as stated in this column last week, there was always a fair chance of that happening but provided the film was eventually as good a mass entertainer as audience has perceived it to be. There was no question about audience being in mood to check out the film which means that a bumper opening was expected. However for the momentum to continue, the film had to be universally loved, something that didn't happen with 'Tees Maar Khan'.

The verdict was clearly divided with most liking the first half of the film and finding the second half just about passable. Also there was a distinction between word of mouth of masses v/s classes. All of this means that while 'Tees Maar Khan' should hang on well to do a HIT business, a super-hit or a blockbuster response is ruled out.

While it was 'Tees Maar Khan' wave all over with the entire world talking about it, whether in a positive or a negative tone, the fact remains that in the process of that happening, Ajay Devgn starrer 'Toonpur Ka Superrhero' was totally ignored. This live-animation film didn't find any takers whatsoever with an opening that was merely in 10% range. Clearly, those who wanted to check out a film over the weekend preferred 'Tees Maar Khan' and were in no mood to spend on two films.

As for 'Isi Life Mein', absolutely nothing went in it's favour. Wrong release period, poor show timings, nil hype, an average product in hand, no curiosity amongst the audience and poor reviews meant that 'Isi Life Mein' went totally unnoticed. The only thing that went in favour of this Sooraj Barjatya production was some good promotion (if one goes by the small budget in which the film has been made). However that was never going to be good enough for this film which fetched a disastrous 5%-10% opening for itself. Akshay Oberoi and Sandeepa Dhar, two debutants of 'Isi Life Mein' may benefit though as their act has come for some appreciation. However, the film hasn't quite turned out to be smash debut per se with hardly anyone checking it out.

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