close
Choose your channels

Ajay Devgn: Lion King Of Television!

Wednesday, March 6, 2013 • Hindi Comments
Listen to article
--:-- / --:--
1x
This is a beta feature and we would love to hear your feedback?
Send us your feedback to audioarticles@vaarta.com

Superstar Ajay Devgn has inked a staggering Rs 400 Crore deal with Star India for exclusive satellite rights to all his upcoming Bollywood releases until 2017!

The lion king of Bollywood is the second star after Salman Khan to associate in such a momentous deal with Star India and is the only other actor apart from Khan to have four films in the elite Rs 100 Crore-club.

Among the first of the films to be released for the actor is Sajid Khan's retro fiesta Himmatwala, produced by Ronnie Screwvala and Vashu Bhagnani.

The next is Prakash Jha's magnum opus ‘Satyagraha’ followed by an action film with Prabhudeva and a sequel to Rohit Shetty’s ‘Singham’. Besides Devgn's upcoming films, the network already has 18 of his earlier films, including ‘Singham’, the Golmaal series, ‘Zameen’ and ‘Gangajal’.

The deal is reportedly for a period of five years and is said to include at least ten films.

The superstar who is currently in Bhopal shooting for ‘Satyagraha’ confirmed, "Business is becoming increasingly open and clear, so it's easier to deal directly.

I am securing the producer a higher value, so he benefits eventually, as they often depend on satellite rights to garner a substantial amount of the cost of production. But I am also ensuring a certain amount for myself. For the rest, like actors fees etc, all depends on the relationship between an actor and producer."

When it comes to the small screen, a film’s premiere is normally successful if it bags an average of 2.5 TRPS through the year, and the last three premieres of ‘Ajay Devgn’ films have averaged a phenomenal 6.2 TRPs we hear.

Devgn’s 2012 blockbuster ‘Son of Sardaar’ which had recently premiered on Star Gold is leading with 5.1 TVR on a GEC this year in the Hindi Movie Genre! It has beaten all the other successful premieres of the year like ‘Singham’, ‘Bodyguard’, ‘Housefull 2’ and ‘Bol Bachchan’ by clocking in a whopping 5.1 TVR, as per TAM ratings of Week 7 in 2013.

Well, looks like the lion King of Bollywood is all set to take over television too!

Watch Trailer:Himmatwala

Follow us on Google News and stay updated with the latest!   

Comments

Welcome to IndiaGlitz comments! Please keep conversations courteous and relevant to the topic. To ensure productive and respectful discussions, you may see comments from our Community Managers, marked with an "IndiaGlitz Staff" label. For more details, refer to our community guidelines.
settings
Login to post comment
Cancel
Comment