Ajay becomes the 'family' man

  • IndiaGlitz, [Friday,March 18 2005]

Ajay Devgan and wife Kajol have been signed on by Whirlpool appliances for their new commercial targeted at family audiences - the couple's first major ad campaign together.

Famous hair-stylist, Alim, has been roped in to give Ajay a make over for the commercial, which will see him in a "family" avatar.

"Ajay's hair will be a very different Beatles look of the 70s, portraying him as a typical family man. The first of the commercial will be shot March 24 and 25," Alim confirmed.

Alim, who designed Ajay's hair for "Bhoot", "Khakhi" and "Gangajal", will also be doing it for a new John Matthan film.

"The suave and stylized look was specially designed in keeping with his character of an ad agency boss in the film," Alim revealed.