Aditya Music's MD, Umesh Gupta, is quite happy at the success of 'Tholi Prema'. The rom-com, starring Varun Tej and Rashi Khanna in the lead, is doing phenomenally well.

"It's our music label that has always released the audio of every movie of Mega Prince. We have been associated with 'Mukunda', 'Kanche', 'Loafer', 'Mister', 'Fidaa' and 'Tholi Prema'. We thank all the producers, music directors and Varun Tej for this successful association," Umesh Gupta says.

It may be noted that Aditya Music is also the music label which has released the audio of most of Power Star Pawan Kalyan's movies. This holds good in the case of other top Mega heroes like Megastar Chiranjeevi and Stylish Star Allu Arjun. In recent times, Sai Dharam Tej's hits like 'Supreme' have also come from the label.

Aditya Music's track record has been such that its association with most-awaited music albums makes the latter all the more beloved.