Actor Aari is a one of the genuinely talented and good looking youngsters in Tamil cinema. He his famous for his acting in the films 'Rettai Suzhi', 'Malai Pozhudhin Mayakkathiley', 'Nedunjalai' and last year's super hit horror flick 'Maya' with Nayanthara.

Not willing to limit is passion for cinema with acting, Aari has now launched his 'Aari Mugam' a new platform to produce short films and encourage short filmmakers. This will be run by Aari along with his friends Mohammed Ibrahim and Shah Nawaz. They will also strive to enable the short filmmakers enter Kollywood as directors.

Aari Mugam was launched in the event IT Stars, conducted by Mohammed Ibrahim, the CEO of Wow Celebration. It is an event for IT sector employees to exhibit their various talents and get relieved from the work related stress. Aari partipcated in this event as one of the Chief Guess along with Hema Rukmani of the prestigious film production house, Sri Thenandal Films.

Aari said that the directors of best short films screened in today's event will get an opportunity to make short films produced by Aar Mugam.