Aanandam helmed by the assistant of Vineeth Sreenivasan is getting good reviews in its initial day of release. It has struck the right cord with the young audience. It is rated as a good entertainer that has all the ingredients to take the youth to the nostalgic lanes of college memories. Ganesh Raj had earlier made two short films. He was the assistant director of Vineeth Sreenivasan from Thattathil Marayathu to the latest movie and has proved that he belongs to the Vineeth School of Cinema.

Ganesh Raj has also written the script of the film. The makers have marketed it well using social media especially the brand Vineeth` and the initial dayeuphoria has proved it. Vineeth and team had visited most of the prominent campuses of Kerala and the initial day collections reveal that it has worked.

The film develops on the theme of industrial visit by a group of students from an Engineering college to a particular place. The story finally reveals why the students choose that place for the visit. It is a fun-ride movie and those in the 20s can relate it to their college days. The film is produced by Vineeth Sreenivasan.