One of the many problems being faced by small filmmakers today is not getting their film's satellite rights sold. Producers are finding it hard not only to release their movies but also in selling their film's rights to TV Channels. To help these small producers come out of this problem, famous entertainment Channel ETV has come up with a unique initiative.

They have got ready to broadcast movies in their channel on sharing basis. With this new initiative, both the producers and TV will get benefited.

Coffee Talkies has started this initiative. Small movies will be aired every Sunday on 2.00 PM in ETV channel in the name of "ETV Handpicked movies". The amount they get with TV commercials will be shared by ETV and producers.

ETV CEO Bapineedu said "There are more than 200 movies, which are not released, even after getting censored. They are of different genres and ETV has come forward to broadcast them on sharing basis. We will broadcast 'Billa Ranga' movie as our first attempt on 8th of this month.We thank Coffee Talkies for being associated with us"