"Where's King Khan? We aren't able to see him" Ah! These interrogative exclamatory lines have been striking all throughout the town. Indeed, we would ourselves like to question, "Where's Shah Rukh Khan?" With his Rab Ne Bana Di Jodi hitting screens worldwide on December 12, the actor hasn't shown for up for promotional activities. In his earlier projects, Shah Rukh has been a part in promoting them and everyone is wondering why RNBDJ is an elision.

Was not promoting the film an idea of Yash Chopra? Preferably, he wouldn't have done it with his previous films not getting him favorable results. In an interview, Shah Rukh Khan had said, "I would be promoting my film to such an extent, that my competitors cannot think about it".

But it's more contrastive with both Akshay Kumar and Aamir Khan. Well, they have been on high enthuse in promoting their flicks. With Aamir's 'Ghajini' hitting screens on December 25, he has already brimmed with big plans in boosting up prospects on his film to farthest ends.

Of course, Akshay Kumar is not exclusion for he has already got the promo song 'Everything will be alright' for his Jumbo is already on the air. Added to this, he had been a part of Big Boss -2 Grand Finale for his promotional activities of 'Jumbo' that's releasing along with Ghajini.