The Telugu industry almost survives on sentiment. Most of the films would begin with a particular sentiment and even our heroes believe this sentiment.

Though there was a comment that the summer releases this year were not that successful, on the other hand 'Aa' sentiment is being worked out well during this season. 'Jagadam and Okkadunnadu' though received a positive response, there were not that great hits.

However, EVV Satyanarayana's 'Attili Sattibabu' achieved a huge commercial success. The full run collections of Kitakitalu were recovered in just one week run of 'Attili Sattibabu'. The next release 'Dhee' though proved a hit film, it was still proved week as far as collections.

The next release Victory Venkatesh's film 'Aadavari Maatalaku Ardhale Verule', which starts with the letter 'Aa' again proved a super success.

Dil Raju's film with Prabhas as hero 'Munna' is also running with a divided talk. Finally, in order to come to a conclusion, the films which started with the latter 'Aa' were running in a good range even now.

Now, MS Raju's film, with Siddhartha as hero, 'Aata' would also become a big hit if the sentiment was true, claim Film Nagar sources.