A new film, starring Sairam Shankar, will be launched soon. It will be directed by Ashokkumar Lalam, who has worked under Puri Jagannadh in the past. The film will go on floors around the festive season of Ugadhi. The producers are planning to complete it in a start-to-finish schedule.

Chanti Addala is producing the film under his banner Friendly Movies. The story has been written by Prithvi Raj and dialogue is by Paruchuri Brothers.

The news is that Akkineni Nageswara Rao is playing an important role in the film. Another distinctly crafted supporting actor's role will be donned by a popular hero, said Sairam. Chakri is the music director, while S Gopal Reddy is the cinematographer.

Sairam hoped that the film will be a turning point to his career. Not only are top technicians involved with the project, but also the story has good strength, he indicates.

Other details regarding the story will be out in a few days.