Is there anything that is quite dazzling and dramatic as Kanthasamy's promotional teaser trailer in Kollywood in recent times? Arguably nothing comes close to this.

Kanthsamy, produced by Kalaipuli Thanu, directed by Susi Ganesan and featuring Vikram and Shriya in the leads, is set to roll on only from 23 Spetyember.

But already it is the talk of the town, thanks in the main to the grandiose ideas of the director and the producer who is ready to shell out any amount of money to get the desired glitz and gloss.

The film's invite, in the form of an intricate and elaborate album, is spectacular. A special LCD player playing the film's trailer is also part of the invite.

Each invite costs around Rs.15,000.

The special promo trailer is outstanding with Vikram and Shriya is spectacular outfits and backgrounds. In terms of effect, it is as good as any film. Ekambaram's camera and Devi Sri Prasad's music is certainly superb.

Vikrma in various make up looks amazing and seems to have reached a new level of professionalism. His effort to look the part confirms his sincerity and talent. Shriya looks positively sizzling.

Now if the promo itself is so special, then what would the real film be like? Well, we can't control our curiosity.