In the socio cultural format 'Ayyappa' Kannada film was flagged off by veteran film director Nanjaraje Urs at Ayyappa temple in Yeshwanthpur featuring Snehapriya in the lead role. Director and writer Snehapriya is a devotee of lord Ayyappa is now in the title role besides directing and producing it.

What prompted him to produce, direct and act? His last film 'Premigaagi' Naa was completely at loss besides having wonderful music. Veteran singers lent their voice in the 100th film of music director Rajesh Ramanath. The film ‘Premigaagi Naa’ crumbled in the box office.

With a shoe string budget and catering to all class audience who are especially lord Ayyappa devotees director Snehapriya is producing and appearing in lead role.

Well known televisions serial director Ba La Suresh switched on the camera for the muhurth shot.