The South Indian film industry has taken its first action against those who have attended the IIFA awards in spite of their appeal. The first names in the casualty list are the Roshans and reliance Big Pictures. Recently, all the theatres in Tamil Nadu cancelled screenings of Hrithik and Barbara Mori starrer ‘Kites’ even the posters of the film were removed.

‘Kites’ has been replaced by Jha’s ‘Raajneeti’ as the cast of the film didn’t attend the IIFA after the South Indian Film Industry threatened to ban the film of the actors attending the function.

With this, movies like Sanjay Dutt and Bipasha starrer ‘Lamha’, Shahid-Kareena’s ‘Milenge Milenge’, Suneil Shetty’s ‘Red Alert’, Salman’s ‘Dabang’ are in danger of facing a boycott.

Industrywalas are keeping a close eye to see how ‘Bollywood’ retaliates….

Watch Now - 'Kites' Movie Trailer

Listen to 'Kites' songs on Raaga.com