Producer R B Chowdary has found Pongal a perfect day to make the trailer of 'Kacheri Aarambam' hit the theatres. Sleek trailers of the film starring Jeeva were screened at cinema halls all over Tamil Nadu on Thursday.

Directed by a newcomer Thiraivannan, the movie features Poonam Bajwa opposite Jeeva again. The two had acted together in 'Thenavattu' before.

Thiraivannan had had worked with Boopathy Pandian, Seeman and Selvabharathy earlier. Says the director, "it is a typical commercial entertainer. It is hilarious and there are enough action sequences too".

On choosing Jeeva, Thiraivannan says, "he is one of the young brigade of actors, who proved that he can excel in any kind of role. A complex character in 'Kattradhu Thamizh' was handled well by him, while in 'Thenavattu', he did with ease the role of a happy-go-lucky youngster."

He adds: "Jeeva and Poonam Bajwa shared wonderful onscreen chemistry in 'Thenavattu'. Hence I felt there was nothing wrong in repeating the winning combination. There is no truth in reports that Jeeva had recommended Poonam for the movie."

Listen to 'Kacheri Aarambam' songs on Raaga.com